Entrepreneurial Leadership, Entrepreneurial Character, and Intrapreneurial Behavior: Empirical Evidence from Private Higher Education Institutions in Surabaya

  • Novie Noordiana Rachma Yulia Universitas Teknologi Surabaya
  • Sri Setyo Iriani Universitas Negeri Surabaya
  • Andre Dwijanto Witjaksono Universitas Negeri Surabaya
Keywords: Perception Of Entrepreneurial Leadership, Entrepreneurial Character, Intrapreneurship Behavior, Private University

Abstract

Private universities are required to enhance competitiveness and institutional quality amid increasingly dynamic external pressures. To sustain operations and growth, particularly in financially independent institutions, effective management strategies and optimal resource utilization are essential. One strategic approach is fostering intrapreneurship behavior among lecturers, which plays a key role in driving innovation and generating alternative income sources. This study aims to examine the effect of perceptions of entrepreneurial leadership and entrepreneurial character on intrapreneurship behavior, both partially and simultaneously, in private universities in Surabaya. This research employs a quantitative approach. The population consists of 55 accredited private universities in Surabaya, including institutions with Excellent (A), Very Good (B), and Good (C) accreditation levels. Data were analyzed using multiple linear regression with the support of SPSS 25 to examine relationships among variables, along with descriptive analysis of respondent characteristics. The findings indicate that perceptions of entrepreneurial leadership do not significantly influence intrapreneurship behavior. In contrast, entrepreneurial character has a positive and significant effect, suggesting that individual attributes play a more dominant role in shaping innovative behavior. However, when tested simultaneously, both variables significantly influence intrapreneurship behavior, indicating a complementary relationship between individual and organizational factors. These findings imply that private universities should focus on strengthening lecturers’ entrepreneurial character through incentives, recognition, and capacity-building programs such as seminars or workshops. Such initiatives are expected to stimulate intrapreneurial activities, particularly those contributing to income-generating efforts and institutional sustainability.

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Published
2026-04-24
How to Cite
Novie Noordiana Rachma Yulia, Sri Setyo Iriani, & Andre Dwijanto Witjaksono. (2026). Entrepreneurial Leadership, Entrepreneurial Character, and Intrapreneurial Behavior: Empirical Evidence from Private Higher Education Institutions in Surabaya. International Journal of Economics, Business and Innovation Research, 5(03), 640-663. https://doi.org/10.63922/ijebir.v5i03.3246