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Temalla Davisthy and Didip Diandra 2026. Analysis of the Influence of Halal Awareness, Social Media, and Brand Image on Skincare Product Purchase Decisions among Students of SMKN 02 Guguak District. International Journal of Economics, Business and Innovation Research. 5, 05 (Sep. 2026), 3635-3657. DOI:https://doi.org/10.63922/ijebir.v5i05.6041.