Nafi’ah Alifia Anindita Susilo; Balqis Fadhillah Ismail Putri; Risma Indriyani; Istifah Mahayuwati; Muhammad Davin Arya Syahputra; Rusnandari Retno Cahyani. Branding Assistance and Digital Promotion Optimization to Increase Consumer Appeal of the Pak’e Eko Solo MSME. IJEBIR 2026, 5, 6015-6026.