Ike Juliana, Meta Muthi’ah, Demi Maharani, Yosita Paguci, Bunga Nurselia Putri, & Ririn Harini. (2026). Analysis of the Role of Change Management and Innovation in Enhancing Organizational Competitiveness: A Literature Review. International Journal of Economics, Business and Innovation Research, 5(04), 1000-1017. https://doi.org/10.63922/ijebir.v5i04.3936