Lieoni Putri Agnesia, Nofiawaty, N., Mohammad Eko Fitrianto, Diah Natalisa and Ghia Subagja (2026) “From The Screen To The Shopping Cart: The Effects Of E-Advertising And Product Quality On Purchase Decisions”, International Journal of Economics, Business and Innovation Research, 5(05), pp. 4142-4167. doi: 10.63922/ijebir.v5i05.5865.