Zharkasih, A., P. Purnamasari, and T. N. Wiyatmo. “The Role Of Trust In Mediating The Effects Of Product Ratings And Customer Engagement On Generation Z Satisfaction With Shopee Products In Bekasi Regency”. International Journal of Economics, Business and Innovation Research, Vol. 5, no. 06, Oct. 2026, pp. 1471-87, doi:10.63922/ijebir.v5i06.6785.