Putri Lutfia Wardani1, Yola Aprienty, Zahwa Linata Arofah, Nurul Sabrina, Yusrotul Latifah, Nurwalia, Nunuk Indarti. Fomo As A Marketing Strategy: Why Is It Hard For Gen Z To Resist Trends?. IJEBIR [Internet]. 2026Jul.3 [cited 2026Nov.4];5(04):2921-32. Available from: https://e-journal.citakonsultindo.or.id/index.php/IJEBIR/article/view/4620