Andi Setiawan, Astohar Astohar, Bagus Yunianto Wibowo, Rif’ah Dwi Astuti, and S. Wahyuni. “The Role of Viral Marketing Value ‘Instagram’ in Building Customer Relationships Performance: Perspectizing SDL Theory”. International Journal of Education, Vocational and Social Science , Vol. 4, no. 02, May 2025, pp. 218-31, doi:10.63922/ijevss.v4i02.1790.