Yulianti NPPA, Made Ika Prastyadewi, Ni Wayan Eka Mitariani. The Role Of Trust In Mediating The Effects Of Micro-Influencer Authenticity And Audience Engagement On Purchase Decisions Among Generation Y And Generation Z In Tiktok Campaigns. IJEVSS [Internet]. 2026Aug.24 [cited 2026Oct.13];5(03):8383-95. Available from: https://e-journal.citakonsultindo.or.id/index.php/IJEVSS/article/view/5936